Web Marketing
There’s a certain stigma carried around web marketing, but once you cut through the buzzwords, it’s just communicating with people where they are. It’s digital storytelling through content. We’re not like most interactive agencies — we put strategy before tactics. We use tactics as a means to meet your strategic business objectives with real, measurable results. Everything strides in-step with marketing automation and Google Analytics to give you visibility and insights within your audience. We’re all about meeting your customers where they are to tell your story.
Our Approach
First things first — we find out who we’re talking to and what needs to be done. Then, we focus our attention on getting your brand in front of the right people.
Discovery
Sitting down with your team helps us define business and marketing objectives as we move towards building a digital strategy. We use your specific needs to power our research.
Strategy
We define and segment your audience, map out your customer journey, and build creative elements that fit your brand story. Everything is done through the lens of reaching your target audience.
Execution
We deploy your tactics out in the real world. Anywhere from trade publications to Pandora, people are served tailored messaging that engages them with your brand.
Measurement
Any tactic that can’t be measured and attributed isn’t worth its salt. Everything we do is tracked in Google Analytics against your website’s conversion goals and events.
Core Competencies
Our team keeps these arrows in their quiver to get the right people engaged with your brand.
- Digital Display
- Digital Media
- Content Strategy
- Google Adwords
- Google Analytics
- Marketing Automation
- SEO
Our Work
We love growing brands, and we’re not afraid to roll up our sleeves and get to work.
