A recent post by Seth Godin celebrates being unreasonable. Sometimes what is right is not right on paper. Sometimes it requires you to go against conventional wisdom. Sometimes we all must be unreasonable.

At Red Clay we are unreasonable.

It is unreasonable to give a client a partial refund at the end of a project because you are not completely satisfied with the outcome of your work, even though they are.

It is unreasonable to have Big dreams for Small clients.

It is unreasonable to say no when someone is going to pay you to say yes.

It is unreasonable to resign yourself from profitable clients that do not share your core values of treating everyone with respect.

It is unreasonable for leadership to apologize and ask forgiveness from staff for not always leading the way they should.

It is unreasonable to publicly post that your company is unreasonable.

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