Many small business owners looking to increase their leads with social media have taken the plunge and joined twitter. But after you get set up and you’ve found a few people to have a conversation with, where do you go from there?

Google has rolled out a fantastic new tool called “Follow Finder” that makes it a snap to expand your online conversation.

By entering your twitter username or someone else’s, the Follow Finder tool will analyze your network and show you other tweeps (twitter peeps, aka other twitter users) who have similar connections.

Google Follow Finder - @followredclay

For example, by entering the Red Clay username, followredclay, we can see that people who follow the same users we do also follow Ad Age, Jeremiah Owyang, Matt Cutts, etc. Since people with your same interests are following these users they may be interesting to you as well. In the right column we can see users who have similar followers as us. If our followers also find these users interesting they are also worth checking out.

To check out Follow Finder, go to followfinder.googlelabs.com.

Leave a Comment